BUSINESS COLLEGE

The basic promotion objectives and adoption process fit very neatly with an action-oriented model, which is called theA) bricks and clicks model.
B) bait and hook model.
C) AIDA model.
D) DAGMAR model.
E) economic buyer model.

Answers

Answer 1
Answer:

Answer:

C) AIDA model.

Explanation:

AIDA model which the complete words are

✓attention( seek the attention of potential buyer)

✓interest(know their interest)

✓desire

✓action.

Can be regarded as a model that has been in existence since 19th century, which is engaged in marketing to analyze the process the steps/process that consumer follow when making a purchase on a particular goods/product. It should be noted that the The basic promotion objectives and adoption process fit very neatly with an action-oriented model, is called the AIDA model.

Related Questions

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Assume the supply of bananas decreases due to rising costs ofproduction, while demand increases due to consumer preferences. Whatwill happen to the new equilibrium price and quantity?A) price increases; quantity increasesB) price increases; quantity is unknownC)price decreases; quantity decreasesD)price decreases; quantity increasesE)price is unknown; quantity increases

If a purchasing agent must put up a cash deposit for construction services, for security purposes, instead of giving it directly to the contractor, he or she may insist that it be placed in a(n):

Answers

Answer:

Escrow account

Explanation:

An escrow account is a type of account in which a third party helds a certain amount of money while two parties complete a transaction. This is used to protect people from fraud when they are involve in transactions like purchasing a house as both parties can trust that the money is safe and the third party only provides the funds when they agree with everything and are happy with the results.

According to this, the answer is that if a purchasing agent must put up a cash deposit for construction services, for security purposes, instead of giving it directly to the contractor, he or she may insist that it be placed in an escrow account because the money would be safe and it would be maintained by a third party that will provide the funds when the services are complete.

What does a MRTS​ = ​mean? It means that if the input on the horizontal axis is increased by one​ unit, then the input on the vertical axis ▼ increases decreases by units and output will ▼ increase decrease not change .

Answers

Answer:

MRTS​ means that if the input on the horizontal axis is increased by one​ unit, then the input on the vertical axis decreases by units and output will not change.

Explanation:

The marginal rate of technical substitution (MRTS) can be described as the amount by which one input's quantity must be decreased when an additional unit of another input is used to keep output constant. MRST is also known as technical rate of substitution.

Therefore, MRTS​ means that if the input on the horizontal axis is increased by one​ unit, then the input on the vertical axis decreases by units and output will not change.

A company has total fixed costs of $180,000 and a contribution margin ratio of 30%. How much sales are necessary to break even? a) $540,000
b) $600,000
c) $54,000
d) $126,000

Answers

Answer:

b) $600,000

Explanation:

The break-even sales can be regarded as sales value in which the result makes the firm to report zero profit.

Total fixed costs was given from the question as ( $180,000)

The Contribution margin ratio was give from the question as ( 30%)= 0.3

✓break even point can be calculated as ratio of Total fixed costs to Contribution margin ratio. This can be expressed as

break even point=[Total fixed costs ]/ [ Contribution margin ratio.]

Substitute,

break even point= [ $180,000]/ [0.3]

=$600,000

When a parent uses the equity method throughout the year to account for its investment in an acquired subsidiary, which of the following statements is false before making adjustments on the consolidated worksheet? A. Parent company net income equals controlling interest in consolidated net income.
B. Parent company retained earnings equals consolidated retained earnings.
C. Parent company total assets equals consolidated total assets.
D. Parent company dividends equals consolidated dividends.
E. Goodwill will not be recorded on the parent's books.

Answers

Answer: The correct answer is "C. Parent company total assets equals consolidated total assets".

Explanation: The statement "C. Parent company total assets equals consolidated total assets" is false before making adjustments on the consolidated worksheet when a parent uses the equity method because the parent company total assets are not equal to consolidated total assets.

The owner of Cafe Bakka is considering investing in a new point-of-sale system. He spent $10,000 on his current point-of-sale system five years ago. The new point-of-sale technology will cost $25,000, and will dramatically improve the speed at which his counter staff will be able to take orders, and reduce the owner's administrative work. How should the owner account for the cost of the current point-of-sale technology when performing the capital budgeting analysis to determine whether or not to purchase the new point-of-sale technology? a. He should ignore the cost of the current point-of-sale system when evaluating the cost of the new point-of-sale system. b. He should include the cost of the current point-of-sale system as part of the cost of the new point-of-sale system.

Answers

Answer

The answer and procedures of the exercise are attached in the following archives.

Explanation  

You will find the procedures, formulas or necessary explanations in the archive attached below. If you have any question ask and I will aclare your doubts kindly.  

If the money supply exceeds money demand, people will ____ bonds which will cause bond prices to ____ and the nominal interest rate to _____ until money demand equals money supply. A. buy; rise; fall B. sell; fall; fall
C. sell; rise; fall
D. buy; fall; rise

Answers

Answer:

A. buy; rise; fall

Explanation:

As for the provided information, we know,

As the supply of money exceeds the demand people will have more investing power, accordingly people will buy more bonds,

as more and more people will try to buy the bonds the price for bond because of high demand will automatically due to demand and supply proportion will rise,

and then to control the demand of bond, and control the purchase of bond, the nominal interest rate provided on bonds will fall.
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