When Bloomingdale's New York store sprayed Donna Karan's new perfume DKNY onto the sidewalks outside the store to introduce the perfume to consumers, it was trying to increase the level of _______________ so the product would get noticed.

Answers

Answer 1
Answer:

Answer:

Consumer Perception.

Explanation:

Consumer perception is part of consumer behaviour associated with how purchase are made by customers. Particularly the sensation process. The spraying of the perfume in this scenario was designed to sensitize potential buyers who may be walking buy or be in the vicinity.

Answer 2
Answer:

Answer:

Of consumers perception

Explanation:

Perception uses these senses to create a representation of the stimulus. Marketers notices that it is very necessary to understand how consumers reacts to marketing stimuli. Take for instance, the visual elements of a package or ad design must draw the consumers’ attention favorably, and it will be top among its competitors. Sometimes, marketers try to improve the level of sensory input so that messages passed in their advertisements will be noticed by customers.


Related Questions

Consider the following statements when answering this​ question: I. If a firm employs only one variable factor of​ production, labor, and the marginal product of labor is​ constant, then the marginal costs of production are constant too. II. If a firm employs only one variable factor of​ production, labor, and the marginal product of labor is​ constant, then ​ short-run average total costs cannot rise as output rises. A. I is​ true, and II is false. B. I is​ false, and II is true. C. I and II are both true. D. I and II are both false.
If GDP calculations included measurements of pollution and environmental​ damage, GDP values would most likely be A. unchanged from their values without these measurements. B. greater than their values without these measurements. C. ​meaningless, since GDP values without these measurements would no longer be of value. D. less than their values without these measurements
Which of the following is a reason a country might put a tariff on imports?a. To form an agency relationship b. To increase its exports c. To protect domestic companies d. To create free trade
Under armour is establishing a ______ pricing objective to maintain or increase its product's sales in relation to total industry sales. return on investment survival product quality market share status quo
Examine the method that fnb (first national bank )can use to compete with other banks in south Africa

The case explains that Starbucks has far more retail outlets than does Dunkin' Donuts, and it is sometimes said that in many cities you can find a Starbucks on almost every corner. What type of macro strategy for Starbucks does this difference between the two companies represent?-product excellence
-customer excellence
-operational excellence
-locational excellence
-financial excellence

Answers

Answer:

Locational excellence

Explanation:

Starbucks has locational excellence than Dunkin' Donuts as it follows the strategy of having Starbucks store in every nook and corner. So, customers have access to the store more than Dunkin Donuts.

Location strategy is usually adopted by fast food or restaurant chains whereby they have stores at multiple locations.

Final answer:

Starbucks' approach of having many retail locations in cities represents a strategy of locational excellence, ensuring its services are conveniently accessible to customers.

Explanation:

The concept of having retail outlets in many locations, such as Starbucks, represents a strategy of locational excellence. This macro strategy focuses on ensuring that a company's products or services are easily accessible to customers, giving the company a competitive edge over other businesses. With Starbucks often said to be on almost every corner of many cities, this suggests that Starbucks has effectively used this strategy to be readily available to consumers, contrasting with Dunkin' Donuts which has fewer retail locations.

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Small lean mean agencies which operate on low overheads and do quality work by hiring experts on job basis are called - Options Hot shops Advertising shops Cold shops None of the above

Answers

The answer to this is none of the above. Small lean mean agencies which operate on low overheads and do quality work by hiring experts on job basis are not in the choices. They are not regarded as hot, advertising, or cold shops.

Production costs are determined not only by the prices of inputs, but also by _______.a. intangibles
c. competition
b. technology
d. consumer needsProduction costs are determined not only by the prices of inputs, but also by _______.
a. intangibles
c. competition
b. technology
d. consumer needs

Answers

Production costs are determined not only by the prices of inputs, but also by
B) technology

Nicolette Garrison works part-time at an independent record store. Whenever her friend, Jacob Barker, comes into the store during one of her shifts, he picks up a CD and brings it to the register where Nicolette is stationed. After ringing a "no sale" transaction on the cash register, Nicolette pretends to swipe Jacob's credit card for payment. She puts the CD in a bag and gives it to Jacob, who walks out without actually paying for the merchandise. What kind of scheme is being committed?a. Cash larceny
b. Sales skimming
c. Fake sale
d. False refund

Answers

c. Fake sale
there’s no other possible answer.

Jefferson Inc. is an information technology consulting firm located in Washington D.C. Decisions at Jefferson are complex and involve many people, with a significant amount of disagreement and conflict. Which decision-making model fits best for this organization?

Answers

Answer: Political model for decision making

       

Explanation: Under the political model, it is assumed that every activity of the organisation is political and ideological. Thus, in such a structure every problem calls for extensive debate and discussions with every stake holder regarding the solution.

In the given case, Jefferson firm involve many people in their decision making as majority of decisions are complex.

Hence political model best fits it.

Barber and Atkins are partners in an accounting firm and share net income and loss equally. Barber's beginning partnership capital balance for the current year is $285,000, and Atkins's beginning partnership capital balance for the current year is $370,000. The partnership had net income of $250,000 for the year. Barber withdrew $90,000 during the year and Atkins withdrew $100,000. What is Barber's return on equity?

Answers

Answer:

Barber's Return on Equity (ROE) is 1.28%

Explanation:

The formula to compute the ROE of Barber is:

ROE = Net Income / Shareholder's Equity

        = $250,000 / $195,000

        = 1.28%

It is a measure of the profitability ratio which evaluates the firm ability for generating profits from investment of shareholders.

Working Note:

Shareholder Equity of Barber = Beginning capital - Withdrew amount

                                                 = $285,000 - $90,000

                                                 = $195,000

Final answer:

Barber's return on equity for the year is 30.48%.

Explanation:

Barber's initial equity was $285,000. The net income is shared equally, therefore Barber will receive 50% or $125,000 ($250,000 × 0.5) of the net income. Despite the withdrawals which don't affect equity, Barber's equity at the end of the year is hence $285,000 + $125,000 = $410,000.

The return on equity (ROE) is calculated by the profit (net income) divided by the equity. Therefore, Barber's ROE is $125,000 / $410,000 = 0.3048 or 30.48% when expressed as a percentage. Hence, Barber's return on equity for the year is 30.48%.

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